Each package starts with a $2,000 fee which is used to conduct market research with 15 families who will use your product with their families and complete a detailed survey about their experience for our judges to review.
*Not sure which pricing plan’s right for you? Contact a PTPA growth specialist to help you decide.
The Parent Tested Parent Approved Seal of Approval empowers consumers to make informed purchasing decisions in products they can trust.
If you have been notified that your product is a winner (testing is typically 4-6 weeks) we will provide you with a licence agreement for signing and the subscription fee will begin within 10 days of signing. The fees are charged either on the 1st, 15th or 30th of each month. The minimum subscription period is one year.
You will be notified of your winning status via e-mail and will receive a license agreement which will be valid for the term of your subscription.
E-reviews are listed on your new dedicated page on ptpa.com and can be used on various platforms in order to promote your product as trustworthy to consumers.
If your salesperson has indicated that you qualify to submit, then we believe you have a great product worth shouting about from the rooftops! But of course, sometimes even great products have unforeseen issues. If your product does not earn the seal, your monthly fee will NOT be processed and we will provide you with the market research from consumers so you know exactly what needs to be addressed. We will also give you a credit of $300 for future submission.
Regardless of the package you select, your minimum subscription is for one year. By paying your $2,000 fee, you agree that you will continue to pay your monthly subscription for a minimum of 12 months in order to ensure the validity of your license. This agreement will be binding.
Depending on the package you have selected, you will be able to leverage the seal as follows: Basic Use of Seal on digital-only (1 website, 1 social platforms-no use on e-commerce) Premium Use of Seal on all digital including E-commerce and all social media platforms Platinum Use of Seal on digital, television, and print with no limitations.
Once we have determined that your product is a winner, our campaign coordinator will contact you in order to get your marketing activities scheduled around the timing that works best for you. Conducting a special marketing activity throughout the year? Launching in a new e-store? Let’s build some buzz around those key dates.
For more than 14 years, PTPA has been helping brands get their products in front of consumers. Combining the PTPA Seal of Approval with our community of over 200,000 families across North America, PTPA has helped brands create impact and raise awareness for their products.
“All of the brand names, big and small, that bear the Seal in North America really bring credibility to the Seal and vice versa. Also, the team behind the PTPA ‘curtain’ are very down-to-earth, responsive and aiming for a win-win situation for both sides. A company and brand are only as strong as the people behind it.”
Jennifer NeveuDirector of Marketing and Product Development
“The Seal is not comparable to any other accreditation or program. We feel privileged to be a part of PTPA and to have earned the Seal of Approval. We believe that our audience resonates with PTPA and provides another form of encouragement and reliability in our products for new parents.”
Chris McCarthyMcHammer Marketing
“Receiving the PTPA Seal of Approval is a huge honor, and a testament to the hard work that went into creating a cream powered by bio-mimicking plant oils and urea in a preservative-free formula without fragrance, dyes, petrolatum, parabens and other known skin irritants.”
Erika Tazberik,President and Co-Founder SkinIntegra